tourism product manager (EN)
ISCO 1221 · v1.2.1
Tourism product managers analyse the market, research potential offers, develop products, plan and organise the distribution and marketing processes.
Classification skills are not a measurement of your proficiency or future displaced hours.
Source aliases (EN)
- tourism product developer
- tourism distribution manager
Skills and knowledge
Essential (EN) · 37
- carry out inventory planning
- comply with food safety and hygiene
- produce content for tourism brochures
- implement marketing strategies
- set up pricing strategies
- manage distribution of destination promotional materials
- engage local communities in the management of natural protected areas
- manage conservation of natural and cultural heritage
- use e-tourism platforms
- manage distribution channels
- create annual marketing budget
- develop tourism products
- tourism market
- maintain customer service
- support local tourism
- develop travel charter programme
- participate in tourism events
- support community-based tourism
- manage contracts
- develop tourism destinations
- market analysis
- tourist resources of a destination for further development
- implement sales strategies
- plan measures to safeguard cultural heritage
- negotiate supplier arrangements
- build a network of suppliers in tourism
- plan medium to long term objectives
- assess an area as a tourism destination
- monitor contractor performance
- build business relationships
- measure sustainability of tourism activities
- sales strategies
- plan measures to safeguard natural protected areas
- manage medium term objectives
- create new concepts
- manage production of destination promotional materials
- geographical areas relevant to tourism
Optional (EN) · 11
- manage yield
- develop inclusive communication material
- virtual reality
- promote virtual reality travelling experiences
- improve customer traveling experiences with augmented reality
- ecotourism
- educate on sustainable tourism
- self-service technologies in tourism
- augmented reality
- apply foreign languages in tourism
- utilise cross-selling
Explore a country and horizon
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