eBusiness manager (EN)
ISCO 2431 · v1.2.1
eBusiness managers create and execute a company's electronic strategy plan for selling products and services online. They also improve data integrity, placement of online tools and brand exposure and monitor sales for companies that market products to customers using the internet. They collaborate with the marketing and sales management team using ICT tools to reach sales goals and provide accurate information and offerings to business partners.
Classification skills are not a measurement of your proficiency or future displaced hours.
Source aliases (EN)
- eBusiness managers
- e-commerce manager
- e-commerce development manager
- e-business manager
- e-business managers
- eBusiness development officer
- web business development manager
- eBusiness development manager
- eCommerce manager
Skills and knowledge
Essential (EN) · 25
- plan marketing strategy
- consumer goods industry
- implement marketing strategies
- business intelligence
- manage budgets
- define technology strategy
- perform business analysis
- digital marketing techniques
- digital data processing · Type not available
- create business process models
- plan digital marketing
- problem-solving with digital tools · Type not available
- track key performance indicators
- web based collaborative platforms
- electronic business
- analyse business requirements
- e-commerce systems
- implement sales strategies
- business strategy concepts
- electronic communication
- ICT market
- sales strategies
- develop online sales business plan
- mobile marketing
- implement strategic planning
Optional (EN) · 18
- sales argumentation
- communicate with customers
- business requirements techniques
- web analytics
- creatively use digital technologies
- use different communication channels
- ICT sales methodologies
- measure customer feedback
- brand marketing techniques
- business process modelling
- mobility as a service
- conduct search engine optimisation
- information confidentiality
- publishing strategy
- build business relationships
- apply customer engagement strategy
- make strategic business decisions
- lead the brand strategic planning process
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